
The world of hip-hop has evolved dramatically over the years, with rappers leaving indelible marks on music, culture, and society. From boundary-pushing lyrics to genre-defining beats, the best rappers have consistently reinvented the game while capturing the zeitgeist of their respective eras. Billboard—a revered authority in the music industry—has identified the biggest rappers of the century based on influence, commercial success, critical acclaim, and cultural impact. In this blog, we delve into the lives and legacies of the top 10 rappers who have defined this generation.
1. Drake
A global icon and certified hitmaker, Drake’s meteoric rise began in the mid-2000s. The Canadian artist seamlessly blends rap, R&B, and pop to craft chart-topping anthems. With albums like Take Care and Views, Drake has amassed numerous accolades, including four Grammy Awards and countless Billboard chart records.
Drake’s influence transcends music; his ability to shape trends is unmatched. From the “YOLO” phenomenon to his viral dance challenges, Drake’s cultural footprint is massive. Collaborations with industry heavyweights such as Rihanna, Future, and Nicki Minaj have cemented his position as a versatile artist. His mixtape If You’re Reading This It’s Too Late and subsequent projects like Scorpion have showcased his evolution from a vulnerable lyricist to a confident industry leader.
2. Eminem
Hailing from Detroit, Eminem broke barriers as one of the first white rappers to achieve mainstream success in a predominantly Black genre. Known for his rapid-fire delivery, introspective lyrics, and controversial persona, Eminem’s albums, including The Marshall Mathers LP and The Eminem Show, are hailed as masterpieces.
With over 220 million records sold worldwide, Eminem is among the best-selling artists in music history. His lyrical prowess—addressing personal struggles, societal issues, and complex narratives—has earned him critical acclaim and numerous awards. Collaborations with Dr. Dre and 50 Cent further solidified his legendary status. Eminem’s legacy is one of resilience and innovation, inspiring countless artists to push creative boundaries.
3. Ye
Formerly known as Kanye West, Ye’s career epitomizes artistic innovation and reinvention. From his debut album The College Dropout to experimental works like Yeezus, Ye has consistently pushed the boundaries of hip-hop. His production skills are unparalleled, blending soul samples, electronic beats, and orchestral arrangements to create genre-defying music.
Ye’s cultural influence extends beyond music into fashion and design, with his Yeezy brand revolutionizing sneaker culture. Despite controversies, his contributions to hip-hop remain undeniable. Albums like My Beautiful Dark Twisted Fantasy are often cited as some of the best in modern music. Ye’s collaborations with Jay-Z, Kid Cudi, and Pusha T reflect his knack for fostering talent and shaping the industry’s future.
4. Nelly
Known for his infectious hooks and Midwest swagger, Nelly burst onto the scene with his debut album Country Grammar. The album’s title track and singles like “Hot in Herre” became instant hits, solidifying Nelly as a force in early 2000s hip-hop. His ability to blend rap with country elements, as seen in “Over and Over” featuring Tim McGraw, set him apart.
Nelly’s commercial success includes multiple Grammy Awards and a string of platinum albums. Beyond music, he’s ventured into acting and business, further cementing his status as a multi-talented entertainer. Nelly’s contributions to hip-hop are celebrated for their accessibility and cross-genre appeal.
5. Jay-Z
A mogul in every sense, Jay-Z’s career spans decades, and his impact on hip-hop is immeasurable. With albums like The Blueprint and 4:44, Jay-Z’s lyricism explores themes of wealth, power, and legacy. As the founder of Roc Nation and a successful entrepreneur, he’s built an empire that extends far beyond music.
Jay-Z’s collaborations with artists like Beyoncé and Kanye West have resulted in some of the most iconic moments in music history. Inducted into the Songwriters Hall of Fame, he’s a pioneer who continually elevates the genre. His ability to adapt and remain relevant is a testament to his brilliance.
6. Lil Wayne
Often dubbed the “Best Rapper Alive,” Lil Wayne’s influence on modern hip-hop is immense. With his raspy voice, intricate wordplay, and unmatched work ethic, Wayne’s discography includes classics like Tha Carter III and Tha Carter IV. His mixtapes, such as Dedication 2 and No Ceilings, are considered masterpieces in their own right.
Lil Wayne’s role in discovering and nurturing talents like Drake and Nicki Minaj showcases his vision as a label head at Young Money Entertainment. With countless hits and a legacy that continues to grow, Lil Wayne remains a pivotal figure in the rap world.
7. 50 Cent
From the streets of Queens to global superstardom, 50 Cent’s rise is a tale of resilience and grit. His debut album, Get Rich or Die Tryin’, is regarded as one of the greatest hip-hop records of all time. Tracks like “In Da Club” and “P.I.M.P.” dominated airwaves and established 50 Cent as a household name.
Beyond music, 50 Cent has found success in acting and business, particularly with his television series Power. His influence extends beyond his hits; his entrepreneurial spirit and relentless drive have made him an enduring figure in popular culture.
8. Kendrick Lamar
A modern-day poet, Kendrick Lamar’s storytelling and lyrical depth have redefined the boundaries of hip-hop. Albums like good kid, m.A.A.d city and To Pimp a Butterfly are celebrated for their profound commentary on race, identity, and societal issues. Kendrick’s Pulitzer Prize for DAMN. underscores his ability to transcend music and spark meaningful conversations.
Kendrick’s collaborations with artists like SZA and Dr. Dre showcase his versatility and commitment to excellence. As a leader of the new school of rap, Kendrick Lamar continues to inspire and challenge the industry with his artistry.
9. Nicki Minaj
The “Queen of Rap,” Nicki Minaj has shattered glass ceilings in a male-dominated industry. With her flamboyant style, sharp lyricism, and undeniable charisma, Nicki’s albums like Pink Friday and The Pinkprint have solidified her place in hip-hop history.
Nicki’s influence extends beyond her music; she’s a cultural icon who has redefined what it means to be a female rapper. Collaborations with Drake, Lil Wayne, and Ariana Grande have showcased her versatility, while her impact on fashion and pop culture remains significant.
10. Ludacris
Known for his witty punchlines and energetic delivery, Ludacris dominated the early 2000s with hits like “Stand Up” and “Rollout (My Business).” His albums, including Word of Mouf and Chicken-n-Beer, are celebrated for their humor, creativity, and Southern flair.
Beyond music, Ludacris has found success as an actor, most notably in the Fast & Furious franchise. His contributions to hip-hop are marked by a unique blend of charisma and talent that continues to resonate with fans.
Conclusion
The rappers highlighted by Billboard have not only shaped the soundscape of hip-hop but also influenced global culture, fashion, and societal discourse. Each artist’s journey reflects a blend of talent, perseverance, and innovation that has elevated rap to a dominant force in music. As hip-hop continues to evolve, these icons serve as benchmarks of excellence, inspiring future generations to push boundaries and create timeless art.